Your team doesn't need more AI. You need better strategy & workflows.

We're acquisition and retention strategists that plug into your operations, focus on what drives the most revenue, and build better workflows in the stack your team already uses.

Book a strategy call

See what we're building with AI. Get in touch to see how we can improve your team's processes. We've got an example of an automated reporting dashboard that makes your team's work easier. Grab the example below.

See an example of our automated work

Plug & Play Growth Support

Setting your existing or future team up with the support they need.

Start here · 2–3 weeks

Growth Audit

We audit the user funnel and channels, size the leaks, and hand you a roadmap ranked by revenue impact.

Funnel & cohort diagnosis
Attribution and CRM data check
AI workflow opportunities
Prioritized 90-day roadmap

Starting from €5,000 flat fee

MOST REQUESTED · 8–12 WEEKS

AI Campaign Ops Sprint

You already know what you need us for, we review existing set up and create automations to plan, launch and iterate faster.

Workflows for your product stack (Braze, Customer.io, RevenueCat) or UA (Meta, Google, TikTok, Snapchat, Apple)
Brief-to-launch AI playbooks
Operational support with team training & handover

Starting from €15,000 flat fee

Ongoing · monthly

Fractional Growth Lead

Senior UA and retention leadership: we set priorities, guide your team and report on what's working.

Monthly growth priorities
Experiment roadmap & review
Exec-ready reporting

Starting from €8,000 monthly retainer

Hands on the tools too: Braze integrations and migrations, iOS/SKAN, event tracking and reporting can be part of any engagement.

Book a call with us

Not sure what you need?

Book a discovery call. You'll leave with at least one priority to act on, whether or not we work together.

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“Working with Natalie and Charity was helpful and refreshing. We have plenty of ideas, and so our biggest challenge wasn't adding more ideas. Rather, it's prioritizing based on what would bring the biggest impact, and then refining the idea set around that core. So the initial audit and follow-up growth prioritization roadmap they came up with was perfect for both of those. Plus, they brought in novel perspectives on growth we were lacking internally, which sparked some good rethinking to our approach to growth planning and decision making. Plugging the recommendations into our AI workflows has also been really easy too, and we're making great progress overall. Big shout out to Natalie and Charity! Would definitely recommend other founders work with them.”

Gabe · Bonsai — Burnout Recovery App

Two senior operators. Both ends of the funnel.

10+ years across growth marketing, CRM, lifecycle and acquisition. For specialist builds we bring in our network of martech engineers, designers and analysts.

Natalie

Acquisition

PaidOrganicCreativeAttributionMonetization

Natalie's career has focused on helping brands acquire customers more efficiently. By combining performance data with creative strategy, she helps brands find the audiences, messaging and creative that drive profitable acquisition.

Charity

Retention

LifecycleExperimentationRetentionCRMLoyalty Programs

Charity focuses on increasing customer lifetime value by improving how companies talk and nurture their users. She's an expert on building automated campaign systems that increase revenue.